Neuroscientists say the human brain has 100 billion neurons. 20,000 or so carry Dopamine. It is a neurotransmitter that makes us human and has been called the “motivation molecule.” This is crucial to understanding goal setting and achieving. Dopamine controls our brains communication and keeps us motivated. Dopamine activation provides us drive, focus, and concentration. It also provides pleasurable feelings, accomplishment, planning and the joys of life. It is one of the keys to our goal success.
Discoveries in goal setting science validate how to avoid the pitfalls and possible detrimental effects of goal setting. Likewise, how to tap the new science of goal achieving.
The Hazards of Goal Setting
L.A. King and C.M.Burton state in their paper, The Hazards of Goal Pursuit for the American Psychological Association, that there are difficulties with goal setting. If people are not ready, lack training, are non-committal, goals conflict or if the goals are too big. So, goal setting often has a negative impact on people’s emotions and performance.