Execution of business strategy determines the winners and losers today in the marketplace. For example, many companies have strategies to improve customer loyalty. Nationally the customer satisfaction rate is 76.3 according to ACSI. This is at best average, and is an indicator that many companies are wasting their efforts. Kotter says 75% of efforts to change fail. The majority of leaders today are skeptical about their managers’ ability to succeed in implementing the company plan. This bears poorly for any manager’s opportunity to climb the corporate ladder. This video will give managers 4 key approaches for brilliant execution of any objective and action plan.

Do you want more information to improve your leadership effectiveness? Check out this complimentary assessment: http://wcwpartners.com/superstar-leadership-model-self-assessment-download/

Or, do you want a more in-depth proven process to make a bottom line impact improving your customer experience? Then check out this book: http://wcwpublishing.com/wcw-programs/performance-improvement-books/superstar-leadership-model/ Rick Conlow is CEO & Co-Founder of WCW Partners, Inc. and co-author of the SuperSTAR Selling, Superstar Leadership and twelve other books.

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